In this exciting volume, Salvatore Ferragamo traces his life's adventures from his origins as a small-town shoemaker to founding a major global fashion brand.
"Ladies and gentlemen, the least important part of this book is the life story of an Italian shoemaker. We can all write our autobiography, and if I dwell on the details of my career it is only because it makes it easier to explain my calling: the work that became my life's fundamental vocation.
"Life has taught me that Nature gives us perfect feet. If they get damaged it is because our shoes are defective. However, it is not necessary to undergo such torture, not even in the name of vanity. We can all walk happily wearing comfortable, refined, splendid shoes.
"This is my whole life's work: learning to make perfect shoes, refusing to put my name on those that aren't." (Salvatore Ferragamo).
This is a new, completely updated edition of the autobiography of a man who made Italian fashion great throughout the world. It features a magnificent series of anecdotes and encounters with the most extraordinary Hollywood actresses, from Esther Ralston to Kathleen Key, from Joan Crawford to Lolita Lee, from Greta Garbo to Marylin Monroe. His loyal customers also included Loretta Young, Sophia Loren, Anna Magnani, Audrey Hepburn and Paulette Goddard.
About The Author
Salvatore Ferragamo was born 1898 in Bonito. After studying shoemaking in Naples, he opened a small shop in his home town, then in 1915 he emigrated to America, where he designed footwear for the actresses of the time. He returned to Italy in 1927 and founded the world-renowned Ferragamo company.